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Step-by-Step Guide to Launching Your Handmade Cosmetic Brand If you’re ready to dive into the colorful world of lip balms, face masks, body butters, and more, here are essential steps to get you started: 1. Understand the Beauty Business Before mixing your first batch of products, take time to learn the ropes. Dive into online courses, YouTube tutorials, and industry blogs. Research market trends, top-selling products, your ideal customer, and what makes certain brands stand out. Vis …

Over the past few years, the beauty and personal care industry have experienced exponential growth. However, the novel coronavirus has unsettled global economy, and the cosmetic and beauty industry is no exception. Since the outbreak, consumer spending on beauty products has declined. Coronavirus has changed virtually everything, but for business in the beauty world, nothing is going to stop them from doing what they are passionate about. On the backdrop of these challenge …